Delancey Street publishes three-question checklist for MCA debt relief shoppers
Delancey Street Group published a free three-question checklist for small business owners comparing merchant cash advance debt relief providers and says it answers the same questions about its own service.
Delancey Street Group LLC has published a free three-question checklist for small business owners comparing merchant cash advance debt relief providers. The company says the same questions should be used on its own program as well.
The New York-based company said the checklist is meant for owners dealing with stacked merchant cash advances, daily debits and shrinking balances. The release says many owners begin looking for help after a cold call rather than after comparison shopping.
According to the company’s release, the merchant cash advance debt relief market is crowded with providers that promote savings before reviewing a merchant’s contracts, outstanding positions or funding sources. Delancey Street says the checklist is intended to prompt buyers to ask about those details before they commit.
In the release, Delancey Street says the checklist is aimed at the entire category “without exception.” It says it also answered the questions about its own service.
Max Soni, identified in the release as chief marketing officer and founder, said the company is asking owners to run the list against Delancey Street too. He criticized marketing that makes other companies look bad while presenting itself in a favorable light.
Vinay Metharamani, identified as chief executive officer and co-founder, said there is no honest way to quote a percentage before reading a merchant’s contracts. He said any number given before that review is a closing technique, not a projection.
The release says Delancey Street’s answer to the first question is that it does not quote a savings percentage before reviewing agreements. It says owners should treat any first-call savings figure from any provider as a warning rather than a forecast.
On the second question, the company says it published disqualifiers and that some owners are better served by paths it does not sell. The release also says any provider that attaches a deadline to a decision has revealed its character.
Delancey Street says the checklist and answers are free on its website, with no registration, email address or credit check required. It says owners can also request a free confidential consultation by phone.
The company describes itself as a New York City-based business debt relief firm that specializes in merchant cash advance settlement, UCC lien removal, confession of judgment challenges and pre-default MCA reconciliation. The release says the firm has settled more than $100 million in business debt for over 1,000 small businesses nationwide.
Delancey Street also says it is not a law firm and that legal matters are handled by in-house and affiliated counsel. The release lists its leadership as Metharamani, Colton Schnall and Maxinder “Max” Soni.
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Editorial note: This article was prepared with AI assistance and includes source attribution for reader review.
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