Regulatory

Texas AG says opt-in text programs are outside SB 140 registration rules

Atlas Watchline · July 27, 2026

Key facts

What happened

SB 140 became effective on September 1, 2025

Key facts

Why it matters

SB 140 significantly expanded Texas’ telephone solicitation statute

Key facts

The details

SB 140 expressly covers text messages and similar electronic communications

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The Texas attorney general has said consent-based text message programs are not subject to SB 140’s…

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