Zillow says it resolved FTC matter over Redfin rental listing deal

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Zillow Group said it reached a resolution with the FTC and five states over its multifamily rental listings syndication agreement with Redfin.

Zillow Group said on Aug. 24, 2026, that it resolved a Federal Trade Commission matter tied to its multifamily rental listings syndication agreement with Redfin.

The company said the arrangement allows multifamily rental listings to remain shared across Zillow, Trulia, HotPads, Rent.com, ApartmentGuide and Redfin.

Zillow also said it and Redfin plan to offer standalone multifamily advertising products in 2027. The company said those products would operate alongside the existing partnership and give housing providers more flexibility in how they work with Zillow.

The press release did not include the FTC’s separate statement or the detailed terms of the resolution. It also said the matter involved five states, but did not name them.

Michael Sherman, Zillow Rentals’ general manager and senior vice president, said in the release that the resolution is “a win for renters and multifamily housing providers.” He said the partnership has expanded access to multifamily listings, brought more leads and leases to property managers, and increased options for renters.

Zillow said the arrangement is part of its rental business, which it described as focused on making the rental process simpler and more transparent for renters and housing providers. The release also said Zillow Group is listed on Nasdaq under Z and ZG and that Zillow is the most visited real estate app and website in the United States.

The company said it uses syndication partnerships, universal rental applications, upfront cost and fee transparency, and credit-building tools for renters. It also listed several brands and affiliates, including Zillow, Zillow Premier Agent, Zillow Home Loans, Zillow Rentals, Zillow New Construction, Trulia, StreetEasy, Out East, HotPads, Follow Up Boss, ShowingTime, dotloop and Zillow Closing.

Zillow said the next change in the arrangement will come in 2027, when it and Redfin plan to launch the standalone multifamily advertising products. The release did not give a launch date or pricing terms.

Housing units — United States. Source: Data Commons.
Housing units by U.S. state. Source: Data Commons.

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