Frank R. Cruz firm says SMPL investors may seek lead plaintiff role in fraud case

By Atlas Watchline Staff · Legal · September 4, 2026

A PR Newswire release from the Law Offices of Frank R. Cruz says Simply Good Foods investors who say they lost money may pursue a lead-plaintiff role in an ongoing securities fraud class action.

A PR Newswire release from the Law Offices of Frank R. Cruz says investors in Simply Good Foods Company who say they lost money may seek to lead an ongoing securities fraud class action. The lead-plaintiff deadline is Oct. 13, 2026.

The release says the lead plaintiff can help direct a securities class action for shareholders who meet the filing criteria. It says potential class members do not need to take action now and may retain counsel of their choice or remain absent members.

According to the release, the proposed class period runs from Oct. 24, 2024, through April 8, 2026. It says the complaint alleges defendants made materially false or misleading statements and failed to disclose adverse facts about the company’s business, operations and prospects.

The release also lists alleged problems tied to the company’s OWYN acquisition. It says Simply Good Foods lost key managerial personnel needed to integrate the acquired assets, increased general and administrative spending to replace them, and used a new pea protein supplier that created product quality issues.

It also alleges promotional activity exceeded historical practices and hurt margins, while cuts to brand support and marketing depressed sales. The release says the OWYN acquisition failed to achieve key strategic goals and faced operational and execution problems that materially affected the segment and undermined the acquisition’s economic rationale.

The announcement is an attorney advertisement dated Sept. 4, 2026, from Los Angeles. It provides contact information for the firm, including an email address, phone number, website and social media account.

The release does not include a court ruling or response from Simply Good Foods. It says investors who believe they are part of the class can review the filing deadline and decide whether to retain counsel.

Sources

• PR Newswire release: Simply Good Foods Company (SMPL) shareholders who lost money have opportunity to lead securities fraud lawsuit

Editorial note: This article was prepared with AI assistance and includes source attribution for reader review.

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